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Mobile Customer Service at the Bus Stop

From government agencies to business enterprises, organizations compile mountains of data as they run their operations. Now, innovators like Sacramento Regional Transit District (RT) are taking advantage of a new generation of mobile devices to turn that data into a better customer and citizen experience. RT has launched a touch-enabled Windows 8* app that uses riders’ Intel®-based Ultrabooks™, tablets, and other devices to provide up-to-the-minute answers to the perennial question, “Where’s my bus?”

“When you’re out at the bus stop, the one thing you want to know is, 'When is my bus going to come?'” says Michael A. Mattos, chief of facilities and business support services at RT. “With this app, we can show them.”

Read the full Mobile Customer Service at the Bus Stop Case Study.